New tenant trends in local areas

October 27, 2022

New tenant trends are leaning towards cost-efficiency, with rising numbers seeking apartments.

Whether you’re a landlord with an apartment ready, thinking of purchasing your first buy-to-let, or expanding your chain of investment properties, this is a great time to act.

Record breaking demand continues to keep competition amongst tenants high, with great rental incomes being achieved by landlords. Property portal Rightmove reports that 20% more potential tenants are now seeking accommodation compared to 2021, whilst available rental properties have fallen by 9%.

Profits achieved by landlords have also increased. Rightmove’s quarterly report found rental prices in our local areas were up this year by an average of 2.8%, at a total of 11.2%.

Whilst rental family homes have seen recent surges in popularity, younger and older professionals are seeking more one-bedroom and studio apartments, with lower household bills. Central locations are also proving popular, with shorter, less costly commutes to work and closer to shops, restaurants, and amenities.

Our Lettings team are securing tenants fast on a wide range of properties, with a vast number of qualified potential tenants on the database. Properties are being let before they even hit the market, and recently let Camp Road in Farnborough was available for just 24 hours before tenancy was allocated.

If you are a landlord considering renting your property locally, our Lettings team will be happy to help and offer guidance. For more information, please contact us on (01252) 514000, or

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