Recent statistics from Rightmove show that they receive their peak in web traffic over the Christmas break.
With Rightmove receiving their largest audience over Christmas and New Year, if you are thinking of moving, this is a great time to take advantage of this peak viewing stretch by placing your home on the market before the holidays.
In addition to this, the past months have been exceptionally busy in the property market and as a consequence we have a high number of buyers looking to move to our area across all price ranges.
Once you have spoken to us and have placed your home on the market, there are some things to keep in mind to help market your winter home at its very best. Winter is not generally seen as the best time to market your home, but with this season’s peak viewing times and by taking these extra steps, it can be a very productive time indeed.
Winter can make front gardens and paths look dull and dirty, so ensuring these are clean and clear of leaves will improve the attractiveness of the property and create a great first impression. The winter weather can also tire garden furniture, which can look unsightly. If possible, clear patio furniture away, if not, ensure they are securely covered. It is also advisable to trim back overhanging branches, particularly those blocking the windows in order to encourage as much light into the property as possible.
With the recent foggy weather and darker evenings it is important to ensure your home is well lit. Check all the bulbs are working prior to a viewing and switch them on, including any outdoor lighting. You know which lighting looks best in your home so work with this and during the day, make the most of natural light by ensuring all blinds and curtains are fully open and clutter is moved out of the way.
It is important to make your house feel warm and homely as this will encourage potential buyers to stay longer and to be able to envision themselves living at home. Senses are also important, freshen up your home by opening the windows prior to the viewing to let some fresh air circulate and perhaps display some freshly cut flowers. The old cliché of fresh bread or roasting coffee really does work and you don’t have to be Paul Hollywood in the kitchen, perhaps get some part baked rolls to simply pop in the oven. You might also like to accentuate any features that are particularly important in the winter such as a fireplace, which can be a real selling point of a home.
As a responsible agent, we accompany all viewings which means we can show people around your property during those crucial daylight hours.
To benefit from placing your home on the market at this peak time, our expert local knowledge and effective marketing, please do not hesitate to call your local office on the numbers below, or simply click on the valuation button to be redirected to our valuation form.
Ash Vale – (01252) 353030
Farnborough – (01252) 375999
Fleet – (01252) 812121
Hook – (01256) 764666
Hartley Wintney – (01252) 844015
Lettings (01252) 514000