Fleet property in demand

November 28, 2024

Our Fleet team has set a new standard in property marketing, with our Rightmove property listings receiving more views than any other local estate agent in October.

On Rightmove, our Fleet listings saw an impressive 22.3% higher click-through rate than the next leading competitor—proving that effective presentation matters.

High-impact visuals to showcase your home

A key focus of our marketing is on visual impact and clear emphasis on a property’s standout features. With stunning photography, virtual tours, and even drone shots, our Fleet Office maximises appeal, presenting each home to our client’s best advantage.

From the very first image and strapline seen on Rightmove to thorough and accessible Material Information, we succeed in capturing attention and conveying value.

Precision details for clear buyer information

Our approach to floorplans and EPCs emphasises accuracy and ease. We work with trusted independent associates to create new, accurate floorplans that then feature on their own brochure page, allowing prospective buyers to quickly grasp the layout, size, and unique selling points, such as spacious living areas and outbuildings. This precision ensures a smooth process, instilling confidence in buyers.

In-house expertise and advanced tools

Our dedicated estate agents work closely with our in-house Marketing Department, bringing careful attention to detail in every listing. This means that when you place your property for sale with us, your listing will benefit from two or three pairs of eyes, speed, and efficiency, with the application of advanced AI tools aiding in streamlining the process. This collaborative approach ensures that your listing is polished, informative, and appealing, ready for you to approve the brochure before it goes live.

Maximising Rightmove’s reach

We use the best of Rightmove’s resources to showcase properties effectively, from Premium Listings to stock analysis and data insights. We monitor and adjust marketing strategies as needed, ensuring your property remains a top choice for buyers.


Explore our Fleet office’s ‘For Sale’ listings and see how our marketing sets your property apart. With Mackenzie Smith, you benefit from enhanced visibility, dedicated attention to detail, and industry-leading representation.

If you’re a homeowner thinking of selling, contact your local branch of Mackenzie Smith today.

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